Turn one-time diners into regulars.
Every order and booking builds a guest profile — visits, spend, favourites and allergies. See your VIPs, win back the ones drifting away, and send AI-written emails that sound like you and bring guests back.
Profiles build themselves
Every QR order, online order and reservation creates and updates a guest record — no manual data entry.
Segments done for you
VIPs, regulars, new faces, lapsed guests and subscribers are sorted automatically — ready to act on.
AI email that converts
Personalised, on-brand emails drafted from each guest's history — win-backs, birthdays and thank-yous in a tap.
Know your guests like a regular's local.
A profile for every guest, automatically
The moment someone orders or books, restoful starts a profile and keeps it current — lifetime spend, visit count, last seen and email status. Search, sort and filter your whole list, and export it whenever you like. It's your data.
- Built from orders, bookings and sign-ups — no entry
- Search and sort by spend, visits or last visit
- Export to CSV anytime — you own the list
Know each guest before they sit down
Open a profile to see lifetime spend, most-ordered dishes, dietary needs and private notes, plus a full visit history. Recognise a VIP on arrival, remember an allergy, and treat every regular like one.
- Lifetime spend, orders, average check and last visit
- Favourite dishes, allergies and notes at a glance
- Tags, segments and a complete visit timeline
Sofia Conti
★ VIPRegular🎂 Birthday this monthPreferences & notes
Always asks for the corner banquette. Celebrating an anniversary in June.
Marketing
Details
- Birthday
- June 14
- First touch
- Reservation
- First visit
- Mar 9, 2024
Reach the right guests, by segment
Filter to your VIPs, your lapsed guests, or this month's birthdays in one click — every segment is kept up to date for you. Email an individual or a whole group, knowing only opted-in guests are ever included.
- VIPs, regulars, new, lapsed & subscribers — auto-sorted
- Message one guest or a whole segment
- Opt-in and unsubscribe handled, compliantly
One AI-written win-back, personalised per guest — only opted-in diners included.
Email that writes itself — in your voice.
Pick a goal — win-back, birthday, new menu, VIP thank-you — and the AI drafts a personalised email grounded in that guest's history: their name, favourite dish, and how long it's been. Refine the tone in a tap, then send. Every message is tracked.
- Grounded in real history — name, favourites, last visit
- Warmer, shorter, add an offer — refine in one click
- Sent and tracked, with unsubscribe built in
Six segments, always up to date.
Everyone who's ordered, booked or subscribed.
Your highest lifetime-spend regulars.
First-timers worth a warm welcome.
The crowd that keeps coming back.
Drifting away — ripe for a win-back.
Opted-in and ready to hear from you.
A returning guest is your cheapest table.
Winning a new customer costs far more than bringing an old one back. The CRM turns the orders you're already taking into repeat visits.
Regulars spend more
Repeat guests order more often and check bigger. A little recognition turns a one-off into a habit.
Win back the ones slipping away
Lapsed guests are flagged automatically — one AI-drafted email is often all it takes to bring them in.
Own your guest list
These are your customers, not a marketplace's. Export anytime and reach them directly, whenever you want.
Built from every order and booking.
VIP, new, regular, lapsed, subscribers.
Personalised from each guest's history.
This month's celebrants, surfaced for you.
Dietary needs and private notes per guest.
Most-ordered dishes, ranked.
Your list, yours to take anytime.
Compliant sends with unsubscribe.